There is no denying that smart trackers are becoming more and more popular with more and more people investing in them and using them for all sorts of purposes. Since the announcement of Apple’s AirTag and Samsung’s SmartTag, smart trackers have become more popular than they used to be, and now Google seems to be jumping on the bandwagon since there is some solid evidence that the company is also working on their version of a smart tracker.
Google is working on its own smart tracking code called Grogu, which could be released later this year
Google’s smart tracker was first spotted by Mishaal Rahman, who found mentions of a “locator tag” as a type of device. You can take a look at it below.
The Fast Pair Developer Console has added “Locator Tag” as a device type👀
“Tag Locator” most likely refers to Bluetooth trackers (eg AirTag, Tile) that support Google Fast Pair in this context.
Erosion @tweet pic.twitter.com/HoPX8JMd8Q
Mishaal Rahman January 16, 2023
Then developer Kuba Wojciechowski also reported that Google is already working on a smart tracker. Currently, it is codenamed grogo But I’m not sure if it would be nice.
Google is working on a smart tracker similar to Apple’s AirTag, codenamed ‘grogu’ – report 🧵👇 pic.twitter.com/8K6KO7tfzj
– Kuba Wojciechowski⚡ (@Za_Raczke) January 16, 2023
Whatever the case. There is a high chance that Google will unveil the smart tracker later this year along with the new PIxel Tablet. We also expect the company to unveil new Pixel phones. So, let’s keep our fingers crossed for that.
Smart trackers have become so popular that people put them on everything they could end up losing, including luggage, wallet, car keys — you name it. I’ll be honest, I’ve considered buying a Samsung SmartTag and putting one on my cat because she’s used to stumbling around in places and not asking for help.
Sure, people have raised all kinds of concerns about privacy and how these trackers can be used for malicious purposes, but it’s the same with every other technology.
Do you think Google is late to the smart trackers party? Tell us what you think of the company’s upcoming project.